Mindfulness in the workplace

Last week I read a great article from Ray Williams on Why CEOs Need to Embrace Mindfulness:

http://www.business.com/entrepreneurship/why-ceos-need-to-embrace-mindfulness/

 

Mindfulness as a industry is growing at an alarming rate. Meditation is becoming more popular among CEOs  – many see it as a great way to sharpen attention, focus and memory. I’ve conducted previous research on mindfulness in the legal sector and was surprised at number of lawyers who practice regularly. Is mindfulness/meditation practice something that is offered at your workplace? Is it something you’d like to see offered?

How creativity exercises can help your business succeed

These last few weeks I have been helping a client build a library of different creativity exercises for their business. If your business is stuck in a rut then it might be time to inject some creativity into your business processes. Below is a link to a great article from Kibin which details 5 creativity exercises:

https://www.kibin.com/content-marketing-blog/creativity-exercises-for-business/

 

 

 

Tips for engaging your audience

This week I have been working with some clients on public speaking and how best to engage the audience. The best orators know the power of telling a story and how to incorporate jaw breaking moments in their speech. The article below lists some great lessons from TED talks – a brilliant quick read for those of you who wish to not only inform your listeners, but also change their emotions:

9 Public-Speaking Lessons From The World’s Greatest TED Talks, Carmine Gallo, Forbes – http://www.forbes.com/sites/carminegallo/2014/03/04/9-public-speaking-lessons-from-the-worlds-greatest-ted-talks/#2715e4857a0b5283468312ea

Are your press releases being ignored by journalists?

Have you sent out press releases and failed to get a response? If so the following tips from the Guardian may be of use:

http://www.theguardian.com/small-business-network/2014/jun/30/how-get-press-coverage-small-business

It’s important to make your release relatively short and hold back on the jargon. The ideal length of a press release is about an A4 side or about 300 to 400 words – if yours is longer then take another look at it and cut down on the waffle.

Gather your contact details for news agencies and journalists.  Be realistic and don’t assume national coverage is better than regional coverage.